by Chelsea Baldwin | Copy Power TV, copywriting, Website Copy
Most personal trainers don’t only rely on the internet to bring them business. Some do, but most of you guys are using gym networks, word of mouth, and referral programs to keep your client rosters full. But, like most smart business people, you also want to...
by Chelsea Baldwin | Copy Power TV
I think I speak for most of my fellow online entrepreneurs when I say that it’s pretty awesome to set our own schedules, be in control of our own incomes, and to work from anywhere with an internet connection. In fact, I think those are the main reasons most of...
by Chelsea Baldwin | business, copywriting, influence
Yesterday, I did a little research on pricing. Premium pricing, to be exact, since that’s where my fascination is these days. And I saw a fellow copywriter charging $4,000 if you wanted to “rent” her for an entire day. FOUR THOUSAND DOLLARS FOR ONE DAY, PEOPLE. Like,...
by Chelsea Baldwin | Clients & customers, influence
Today’s post is about relationships. Possibly romantic ones if you’re a serial Tinderella, but not just romantic ones, either. It’s about all the relationships we establish in our lives: friendships, family, in-person, or via the internet. (Because yes,...
by Chelsea Baldwin | Copy Power TV
I think everyone who has a website knows that copywriting and SEO go hand-in-hand… somehow. It’s just figuring out how the heck they actually do fit together and what the hell you as a site owner are supposed to do about it. Bu it doesn’t have to be...
by Chelsea Baldwin | Clients & customers, copywriting, influence
I want you to think of the top three annoyingly cute couples in your social circles. You know, the ones that are so into each other and never seem to have any issues or fights or trust issues. The ones who make you want to gag at the mention of their names, but make...
by Chelsea Baldwin | Copy Power TV
It’s very rare that I have a client who feels like they’re doing a great job with their social media channels. Heck, even I know I’m not taking advantage of social media like I should, and a lot of the work I do is as an online marketing consultant....
by Chelsea Baldwin | conversion optimization, copywriting, Website Copy
You know those pissy, angsty commenters on Medium who will absolutely tear you to fucking shreds if you write a sentence that has one word in it more than is 100% necessary?!? They’re idiots. And I’m saying that not only because they get on my nerves so badly (or...
by Chelsea Baldwin | Copy Power TV
A good picture on a photography website is worth a thousand dollars. But a beautiful picture + crisp, effective copywriting is worth at least a few thousand, if not more. Sorry for the cheesy analogy, but I couldn’t help it. Today’s video is for...
by Chelsea Baldwin | conversion optimization, Website Copy
The thing is, when someone’s considering a purchase, they’re in a vulnerable position by the sheer definition of the word vulnerable alone. For reference, according to New Oxford American, vulnerable = adj; susceptible to physical or emotional attack or harm — in need...
