When you’re selling…
Especially when you’re selling online…
Every single thing you write on your sales page is a build up to your call to action where you ask for money in exchange for what you’re selling.
And because a call to action is THE decision point, it’s crucial that you give it a fair amount of attention.
(Because honestly, it can make or break a sale.)
Today’s video is super quick, but in it we’ll go over two essentials of a good call to action.
If you found that video helpful, I’d love it (and you!) if you’d click on one of those cute little social media icons below and share it with your network.
And for more tips on how to instantly improve your website’s resonance and conversion rates, check out my free ebook that covers five different copywriting hacks to help you reduce your bounce rates and increase your conversion rates.
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